Legoland - a spectacular theme park, which is located in the central part of the Jutland peninsula, in the town of Billund. Creating a park conceived in 1949 by the founder of the factory "Lego" Ole Kirk Kristansen. After the death of Ole Kirk Kristansena in 1958, his son Gottfried took over the reign of the family business. Two years later he bought the share of the inheritance from his three brothers. June 7, 1968 was opened the park area of ​​30 000 square meters to promote the toy business in Billund.

Legoland has gained instant popularity among tourists from all over the world. Park Plaza gradually increased since added original themed rides. Today the area of ​​the park is 100 000 square meters It contains models of attractions around the world, the historical monuments of culture, animals, fairy tale characters made by a designer "Lego", which is more than 46 million bricks.

Legoland is divided into nine thematic entertainment worlds "Miniland", "World Hollow", "World of Imagination", the city "Legoredo", "Land Pirates," "Kingdom of the Knights", "World Adventures", the city of "Lego", "Polar land ". Since 2005, a new service «Kidspotter» (special bracelet worn on the hand of a child), which helps not to lose the small park visitors.

On the territory of Legoland has numerous cafes and restaurants where you can eat pizza, burgers, chips, soft drinks, and enjoy medieval cuisine. In "Legoredo" are souvenir shops with the attributes of "Lego". In the "World of Imagination" opened sweet shop with a wide variety of sweets: candy, chocolate, cotton candy, cakes.

When you exit the Legoland is the world's largest store of designers 'Lego', and next to him - children's clothing store brand Lego® Wear.

Entertainment complex Legoland is a very popular tourist attraction in Denmark. Its within a year visited by more than 1, 9 million visitors from around the world.